Understand

Step into the vibrant Avenida Paulista, a bustling 2.8-kilometer stretch that effortlessly blends the historical charm of old São Paulo with the sleek modernity of the new. This iconic avenue is a melting pot of people from different backgrounds, ages, and walks of life, creating a vibrant atmosphere that pulsates day and night. Explore the myriad of shop galleries, restaurants, and food courts that line the streets, offering a diverse range of cuisines and shopping options to suit any budget. Indulge in the rich cultural scene with cinemas, theaters, and cultural centers that dot the area, promising entertainment for every taste. Yet, Avenida Paulista is not just a tourist destination or an entertainment hub. It stands as a testament to Sao Paulo's position as a thriving business center and a hub of education. During lunchtime, join the bustling crowd of workers and students as they converge upon the food courts and restaurants, bustling with energy and conversations. And when the day's demands are met, relax with friends and fellow Paulistanos at pubs and cafes, where stories are exchanged and friendships are forged. Avenida Paulista encapsulates the essence of Sao Paulo—a dynamic cosmopolitan city, where diverse individuals come together amidst the hustle and bustle, transcending their differences to unite under the shared pride of being Paulistanos.

Map & Climate

Popular Foods

Feijoada is a traditional Brazilian stew made with black beans and various meats, typically including pork, sausage, and beef. It's cooked slowly with onions, garlic, and spices, resulting in a rich and hearty dish. Often served with white rice, orange slices, and farofa (toasted cassava flour).

Pão de queijo, also known as Brazilian cheese bread, is a popular snack or appetizer made with tapioca flour and cheese. These small, round balls have a crispy exterior and a soft, cheesy interior. Commonly filled with cheese like mozzarella or minas cheese, they can be enjoyed warm or cold.

Moqueca is a seafood stew originating from the northeastern region of Brazil. It consists of fresh fish, shellfish, coconut milk, onions, tomatoes, and regional spices, cooked in a single pot. Usually served with white rice, it showcases the abundance of seafood found along Brazil's extensive coastline.

Historical Appearance

Traditional Male Clothing

Traditional Female Clothing